Gruppo DAO

Site realization with CMS WordPress for DAO Group ( Conad )

 

We have been working with Gruppo DAO since 2019

 

DAO, an acronym for Organized Food Retailers, is a cooperative that operates throughout Trentino Alto Adige and in the provinces of Verona, Vicenza, Belluno, Brescia and Bergamo with over 280 points of sale.

 

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Web site realization with customized WordPress theme

We have created for DAO a web portal with the CMS WordPress, an ad hoc craft theme. On the site there are points of sale and flyers, initiatives and the latest news of the group.

WordPress is an open source web and content management system (CMS) software platform, that is, a program that, turning on the server side, allows the creation and distribution of an Internet site made up of text or multimedia contents, easily managed and dynamically updated.
WordPress feeds 34% of all websites on the Internet, including those without a content management system (CMS) or with a self-developed CMS. To put it clearly, WordPress feeds over a third of the web!

 

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Facebook Social Media Marketing Campaigns

We followed the “start-up” of the group on social media, creating the new Facebook page, taking care of the creation and coordinating the first advertising activities. Special training has been given to the staff useful for the production of “copy” material for the creation of posts and programming of the same on the channel. Sponsorships have been “targetized” according to customer requests and have produced excellent results in terms of “engagement”, the audience of the Facebook page for example. has increased to over 1,000 “like” in a very short time!

 

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Pubblicato il 17 May 2019