Marketing professionals invest time, money and resources in trying to decipher and predict consumer intentions. The key is to understand the need that underlies these […]
The consequences of the pandemic again coronavirus accelerated the adoption of digital. Increased use of technology to work, play and stay in touch with the […]
Google launches the Grow My Store platform, useful for small and medium businesses to understand the strengths and Achilles’ heels of their e-commerce sites . […]
Remarketing is an increasingly fundamental activity for the success of a website, especially in terms of increased access and in the conversion rate. The ability […]
The 2020 trends for digital marketing, identified by Across: tips for improving your strategy, making it more effective. Digital marketing is an ever-changing sector: both […]
Do you tend to trust more than one page that has 50 “likes” or one that has 10,000? The basis of loyal “likes” on a […]
A study dedicated to the API reveals that the latter are used extensively by professionals who are not always developers Who uses APIs? According to […]
Some basic ideas to be taken into account when a client asks for a web marketing project: Studying the market and the competition Analyzing potential […]
Companies continue to increase the budget share invested in digital pay channels and confidence in the global advertising market is improving rapidly. A well-established concept […]
Even the most hard-working brands can end up in a negative campaign on social media, even when unfounded: basic tips for survival. Finding yourself in […]
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